Educational reports, guides, videos, and more to help mobile marketers, product teams, and CX professionals create better customer experiences.

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The Guide to Customer Retention for Mobile Apps

The Guide to Customer Retention for Mobile Apps

Retaining customers can be the difference between success and failure. You’ll learn key questions and solutions for improving the retention of your app.

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Mobile order and pay

The Best Practice Guide for Mobile Order & Pay

What takes a mobile order and pay process from good to great? Learn the do’s & don’ts from top apps like Starbucks, Domino’s & Chick-fil-A.

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The 30 Step Guide to Mobile App Launch

This guide contains 30 steps you can start taking today to master the mobile app launch and set your app for success for years to come.

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How to Construct a Retail App Guide Cover

How to Construct a Retail App: Key Strategies & Elements from Top Apps

We identified the best mobile strategies by analyzing five of the top retail apps, including Amazon, Kohl’s, and eBay.

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16 Steps to 5-Star App Reviews

Improving your app’s reviews process boils down to a 16-step plan of attack, no matter how advanced your mobile marketing strategy is.

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The Guide to Mobile App Ratings and Reviews

First impressions matter, and peer recommendations in the form of app store ratings and reviews are the single greatest driver of discovery and conversion.

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