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Apptentive Surveys are optimized for mobile with in-depth targeting, so you can gather thousands of responses quickly to make faster data-driven decisions.
Better Understand the Voice of the Customer
Surveying your customers is a great way to discover who they are, what drives them to come back, how they feel about your customer experience across mobile and web, and what they’d like improved. Go beyond NPS to truly understand the voice of the customer.
- Prioritize your product roadmap
- Add context and value to NPS
- Quickly gather real-time customer feedback
- Accurately capture the voice of the customer
- Increase survey completion rates
Surveys are easy to create and customize within the Apptentive dashboard, and they can be changed without updating your app. Surveys can be shown to your customers in two ways on either your mobile app or website, either through a button that calls a survey when tapped, or as a pop up based on conditions you set within their mobile customer experience or on your website.
Curious to learn more about behavior, or just want to know what your most supportive customers think? You can target specific customers based on attributes of their device or events that are trackable within your mobile customer experience (OS, version, carrier, and device).
Event Targeting allows you to prompt customers to take a survey at the right moment. Want to learn more about your loyal customers? Increase survey responses dramatically by choosing location and frequency of your prompts based on their activity or behavior.
Poll groups of customers through mobile-optimized and web NPS survey questions. Add value and context with open-ended, qualitative feedback, and easily follow up with segments based on customer sentiment. Use Surveys to better understand the voice of the customer and uncover consumer needs you haven’t yet considered.
Apptentive automatically sorts survey responses into sentiment categories so you can quickly analyze and track changes in customer emotion over time. This helps you visualize VOC and feedback metrics in one view, spot trends, and make faster decisions.
…[F]olks above me had some questions about a planned feature, so I decided to throw a survey up on Apptentive. My manager was very impressed when less than 24 hours later, I had clear data points based on hundreds of responses! I was really gratified by this comment from one respondent: ‘…you guys rock. Love the way this survey was integrated and asked clear questions to help hit the mark.”