We know it’s not business as usual right now, and we’re here to help. Check out our latest COVID resources.
Apptentive Fan Signals® allows you to measure shifts in customer sentiment to win back consumers and activate fans.
Measure Customer Emotion across Time and Touchpoints
Apptentive has established a new metric for your customer voice and feedback initiatives, revealing new fans, at-risk consumers, and shifts in emotion from customer experience over time. With Apptentive’s unique data from ongoing brand interactions, both online and onsite, you can respond faster to maximize revenue and build customer loyalty, all while enhancing your own first-party data.
Predict and prevent churn
Increase customer loyalty and lifetime value
Deepen your understanding of VOC
Understand the “why” behind shifts in customer emotions
Accurately analyze the customer journey experience
Incorporate the voice of the customer into individual profiles as they provide feedback and indicate emotions across touchpoints. This enriched profile data supports analytics on people (segment or cohort), products (categories), or places (specific location or kiosk).
Solicit more valuable qualitative and quantitative customer feedback across all digital touchpoints from the 90+ percent of customers missed by your current survey methods. By measuring VOC and customer sentiment over time, you’ll be able to easily identify at-risk consumers and reveal new fans.
With Apptentive’s Insights capabilities, you can not only measure where in a customer’s journey their emotion to your brand or experience changed for the positive or negative, but also the ‘why’ behind their response. Easily surface textual trends in your survey responses and reviews with our analytics to identify what changes need to be made and where, what you’re doing well, and how to effectively respond to your customers.
Apptentive’s unique approach to precise targeting and proactive listening reveals more customer voices and emotions. Get better context around NPS changes from qualitative emotion data, helping you improve competitive differentiation in the experience economy.
Quickly respond to at-risk customers by retargeting in-app, or across your external marketing channels by segmenting based on sentiment. Redirect frustrated customers to Surveys or our Message Center to quickly identify issues and follow-up once resolved with a Note.
Apptentive helps us answer a lot of questions, but the one that I like the most is really just our overall sentiment after we release a new version we get a quick read on how people are liking the app, the new updates to the app, or if there are issues with the app.”