Resources

Here’s how companies can use feedback to predict churn and extend customer lifetime value. Discover where your funnel has failed in the past and key strategies to improve it for the future.

Learn how to find the right place, right time, and right person for your in-app communications, and how to treat your mobile experience with the personal touch customers deserve.

When it comes to mobile, what metrics matter most? We discuss the metrics that really matter in mobile, and share tips on how you can increase the amount of actionable data you’re capturing.

Stop wasting money and start driving loyalty. Robi Ganguly shares his tips for smart mobile user acquisition in a webinar recorded exclusively for the Apptentive community.

Robi Ganguly takes on the concept of mobile as a mindreader, and shares first-hand examples of how brands have leveraged mobile to anticipate and respond to customer needs.

Robi Ganguly digs into Apptetive’s concept of the “engagement bell curve” to help companies understand customer sentiment and how to approach their customers as people, not users.

What happened to the “relationship” in CRM? Robi Ganguly explains the limitations of today’s CRM tools and the implications they can have on our actual customer relationships.