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Educational reports, guides, videos, and more to help mobile marketers, product teams, and CX professionals create better customer experiences.

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Media Apps: 2020 Mobile Customer Engagement Benchmarks

Learn how your media mobile app compares to competitors with these 2020 mobile app engagement benchmarks.

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2020 Mobile App Engagement Benchmark Report

2020 Mobile App Engagement Benchmark Report

Apptentive’s annual mobile app engagement benchmark report serves as a baseline to help app publishers across categories understand their app’s engagement strengths and areas for improvement.

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The Ultimate Guide to Customer Experience

The Ultimate Guide to Customer Experience

Learn how prioritizing customer experience helps you understand your customers better, identify causes of behavior shifts, and improve the journey experience.

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12 Product Management Myths

12 Product Management Myths

This guide dispels the most common myths of product management, offers data to support truths, and provides guidance around how to better understand the profession.

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2019 Mobile Benchmarks, by App Category

How engagement metrics impact an app’s discoverability, loyalty, and retention rates by comparing app store category similarities and differences.

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2019 Mobile Customer Engagement Benchmark Report

We analyzed thousands of apps so you can learn how your customer feedback metrics stack up against the market.

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