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January 14, 2016
Early on, Robi learned about customer experience as a paperboy for The Seattle Times. From there he instructed Tae Kwon Do, learning that 7 to 14 year olds are some of the toughest customers on Earth. As a bag boy (nee’ Courtesy Clerk) for Olson’s Food Stores he learned the value of a simple conversation and taking the bags out for each and every customer. “How you leave them is how they leave,” his store manager repeated and it hit a chord.
Years later, whether it was working for Deutsche Bank Alex. Brown advising companies like Ameritrade on their M&A strategy or helping WebEx pioneer and popularize the SaaS business model, Robi was lucky to always be close to customers in his roles. At Yahoo!, he spent his time with teams in product, design and sales, working closely with global CPG brands. Robi constantly found that global business leaders were yearning for deeper, more direct customer relationships and that they were convinced that advertising had to change. In 2011, Robi founded Apptentive with the goal to help brands around the world give each of their customers a voice. Outside of Apptentive Robi enjoys running, cooking for his wife and friends, reading, and is a long-time board member at the Developer Alliance.