We know it’s not business as usual right now, and we’re here to help. Check out our latest COVID resources.

Apptentive for Web

Expand your customer feedback network beyond native mobile apps.

Request a Demo

Map the Customer Journey Across Touchpoints

Apptentive for Web expands your customer feedback network beyond native mobile apps, helping you engage and hear from a higher volume of visitors on the web. Unifying your voice of the customer across web channels and native mobile lets you listen to, evaluate, and respond to changing sentiment and journey experience over time.

Precise targeting with more responses

Apptentive’s superior visitor and event targeting reduces customer friction, while significantly increasing response volume, to proactively reach out at the right places and times within your web experience. Encouraging micro engagements by starting with one simple question from our Love Dialog, you will improve the quality and quantity of feedback by 100x, at scale.

Lower costs, higher volumes

Apptentive for Web offers unlimited survey creation and completed responses, saving added volume costs. Your ability to create and turn on micro surveys in only minutes—without the need for outside assistance—provides quick business impact from proactive customer feedback.

Gather feedback across multiple channels

Apptentive for Web helps you get a simple daily pulse of customer love as part of a multi-channel feedback strategy to turn web and mobile web experiences into interactive communications with your consumers. This rhythm helps grow revenue opportunities, build ongoing loyalty, and encourage more engagement.

I love your product. It made such a huge difference at Concur. We all love your company and what it stands for and want to see you win.”

Mike Hilton, Co-founder and former President of Concur

Mike Hilton, Apptentive Board Member

Multiple Channels for Customer Engagement

As a companion to our Mobile SDK, the Web SDK supports the best interaction capabilities of the Apptentive platform for product managers responsible for web and mobile web experiences.

Understand overall customer sentiment identify customers who need to be retargeted

Love Dialog

Quickly understand how web visitors feel about your brand and the web experience, so you can respond appropriately and optimize future actions and drive more successful marketing.

See an example

Quickly communicate a message or prompt customers to take a specific action


Give visitors the opportunity to message you from the web or mobile web experience, improving relationships and moving sales forward.

See an example

Engage at the right times and place throughout a digital experience to capture more qualitative information

Survey and NPS

Encourage web visitors to tell you more about their preferences, and quantify sentiment through NPS or micro surveys. This helps you capture closed-loop feedback and improve CX decisions to serve customers better.

See an example

Give frustrated customers with a private channel to report problems and communicate issues


Thank visitors for responding to the Love Dialog and inspire them to move to next steps or take directed actions.

See an example

Identify negative shifts in customer sentiment to intercept negative ratings and reviews win back unhappy customers

Love Analytics

Drill into customer feedback and be more customer centric by becoming more data driven.

Learn More

Related Content

How DirecTV uses Apptentive for Web to drive product feedback and connect with customers.

How RetailMeNot uses Apptentive for Web to provide better omnichannel customer experience.

Ready to see Apptentive in action?

Request a demo of Apptentive today.

Request a Demo

Sign Up for Our Newsletter

Stay up to date with the latest product management and mobile marketing news.