Request a Demo

We tailor each demo to your specific business needs. See it for yourself and contact us today!

Thanks for reaching out! While you wait for confirmation from an Apptentive team member, you may find these free resources to be of interest:

Guide

View resource

Guide

7 Steps to Product Roadmap Success

Learn how to fight feature creep, deliver the right value, and translate vision into action. Let us help you revitalize your product roadmap today, and help make 2021 your year.

Download Now

Request a Demo

We tailor each demo to your specific business needs. See it for yourself and contact us today!

Thanks for reaching out! While you wait for confirmation from an Apptentive team member, you may find these free resources to be of interest:

Guide

View resource

Guide

7 Steps to Product Roadmap Success

Learn how to fight feature creep, deliver the right value, and translate vision into action. Let us help you revitalize your product roadmap today, and help make 2021 your year.

Download Now

Podcast

Customer Love Stories Podcast: Episode One

Madeleine Doyle  //  February 12, 2022  //  2 min read


In this episode, Apptentive CEO and Co-founder, Robi Ganguly, sits down with the VP of Strategic Partnerships at WPP, Doug Chavez to talk about customer love.

Doug and Robi dive into how customer feedback creates better products and therefore creates happier customers. Using Patagonia as a concrete example, Doug shares his theory that storytelling and mission-driven brands cultivate the best fans.

Timestamps

  • 0:00 – Introductions
  • 1:03 – Why Patagonia’s fans are so loyal
  • 8:15 – How customer feedback creates better products
  • 15:20 – How COVID changed the retail industry
  • 18:45 – How brands can beat out their competitors from a CX perspective
  • 23:13 – How to tell stories with feedback data
  • 25:00 – Tools to collect more useful customer feedback
  • 27:54 – How to connect data to actual customer operations and product roadmaps
  • 32:00 – Tips for getting buy-in from stakeholders
  • 34:15 – The power of storytelling and mission-driven brands
  • 43:55 – The recipe for losing fans rather than gaining them

Connect with Robi here: https://www.linkedin.com/in/robiganguly/.
Learn more about Apptentive and what customer love means to us: https://www.apptentive.com/.
Free 30-day trial of Apptentive: https://be.apptentive.com/signup.

Connect with Doug here: https://www.linkedin.com/in/dougchavez/.

About Madeleine Doyle

Madeleine Doyle is the Senior Content Marketing Manager for Apptentive. No stranger to B2B tech, Madeleine enjoys translating complex concepts into easy-to-digest pieces of content.
View all posts by Madeleine Doyle >

Ready to see Apptentive in action?

Request a demo of Apptentive today.

Let’s Connect

Sign Up for Our Newsletter

Stay up to date with the latest product management and mobile marketing news.