Getting your app up and running is only half the battle. What comes next is equally as important. How do you determine what is and isn’t working? How do you know what your customers need and want? In this webinar, Robi Ganguly, CEO and Co-Founder, Apptentive and Ben Johnson, VP Mobile Strategy, Rightpoint will cover […]
You know customer experience is important, but do you know the tangible business impact of CX? Do you have a full understanding of how customer experience infiltrates every stage on your customer’s journey? Customer Acquisition Customer experience never used to be part of the conversation when it came to new customer acquisition. It was always […]
We’re excited to announce that Apptentive has been placed on Deloitte’s Technology Fast 500™ – a ranking of the 500 fastest-growing technology, media, telecommunications, life sciences, and energy tech companies in North America. With 377 percent growth in the last three years, Apptentive ranked 287 overall and was one of just 21 Washington-based companies to […]
Twice a month, Apptentive sends out a newsletter highlighting some of the biggest stories related to customer experience trends, VOC, mobile marketing, app development, and product management. Here are the top articles from the month of October. Webinar: How Product and Research Teams Can Work Together to Capture VoC Learn how product and research teams […]
Watch our webinar to learn how product and research teams can work together to capture the voice of the customer (VoC) and ultimately create better consumer experiences. Sina Yeganeh, Director of Product Management, and Michael Fountain, Head of Product, at Apptentive discuss the ways in which both product and research teams can contribute to the […]
Every year, we publish our annual Mobile Customer Engagement Benchmark Report. The report is meant to serve as a yardstick for companies seeking to understand how their metrics stack up against the market. We went one step further this year, and sliced the data even more to reveal industry-specific insights. In this post, we’ll dive […]
We recently published The Ultimate Guide to Customer Experience, a comprehensive eBook diving into everything customer experience (CX); from breaking down roles and responsibilities to outlining the blueprint for improving CX. But today, we wanted to take a step back and answer the simple question: What is customer experience, and why is it important? According […]
“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” – Maya Angelou This Maya Angelou quote is often used in reference to interpersonal relationships, but we think it can be applied just as well to business relationships. For example, […]
Customer experience (CX) is defined as “the customer’s perceptions and related feelings caused by the one-off and cumulative effect of interactions with a supplier’s employees, systems, channels, or products” (Gartner). Essentially, customer experience is the culmination of everything people think and feel about your brand. Since CX is this all-encompassing, transformative aspect of a brand, […]
Twice a month, Apptentive sends out a newsletter highlighting some of the biggest news stories related to customer experience trends, VOC, mobile marketing, app development, and product management. Here are the top 17 articles from the month of September. The Three Changes in iOS 13 that Product, Marketing, and Technology Teams Need to Know Apple […]
