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Product Management

Q&A with Dunkin’: Digital Transformation through Coronavirus

Madeleine Wilson  //  July 15, 2020  //  1 min read

From the very beginning of COVID-19, Dunkin’ has been a fantastic case study of how a large enterprise brand can quickly adapt to external variables and changing customer behavior. In our recent 20-minute Q&A session with Senior Product Manager, Andy Ades, we discussed how Dunkin’ has embraced digital transformation during the coronavirus pandemic.

→ Watch the full recording here

During this Q&A, Andy pulls back the curtain to show how Dunkin’ is adapting to COVID-19, by answering:

  • What are some of the things Dunkin’ has done with the mobile experience in response to COVID-19?
  • What new features have you rolled out in response to COVID-19?
  • What is your team doing to focus on reopening efforts?
  • How does breaking customer feedback data down by DMA help your team make more informed decisions?
  • How do you pivot your roadmap when there are major changes in the world such as this?
  • What is the #1 most important metric for product managers to be measuring right now and why?
  • And more!

This session gives you full access to get answers directly from a product expert successfully adapting to changing business needs and consumer wants. Ready to drive digital transformation at your organization? Chat with us today.

About Madeleine Wilson

Madeleine Wilson is the Content Marketing Manager for Apptentive. No stranger to B2B tech, Madeleine enjoys translating complex concepts into easy-to-digest pieces of content.
View all posts by Madeleine Wilson >

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