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The Five Stages of Reducing Mobile Customer Churn

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2020 Mobile App Engagement Benchmark Report

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We tailor each demo to your specific business needs. See it for yourself and contact us today!

Thanks for reaching out! While you wait for confirmation from an Apptentive team member, you may find these free resources to be of interest:

Guide

View resource

Guide

The Five Stages of Reducing Mobile Customer Churn

Retention is a top priority for mobile marketers. Our new five-step framework is here to help you improve your existing strategy.

Download Now

Guide

View resource

Guide

2020 Mobile App Engagement Benchmark Report

Apptentive’s annual mobile app engagement benchmark report serves as a baseline to help app publishers across categories understand their app’s engagement strengths and areas for improvement.

Download Now

Mobile Marketing

The 7-Step Customer Centricity Checklist

Ashley Sefferman  //  August 7, 2018  //  2 min read

Through a customer-centric approach, companies can prioritize their product roadmap based on direct customer feedback and sentiment rather than simulating real-life experiences, or worse, guessing how their customers feel.

Brands leading the way across all industries have one thing in common: they put their customers at the center of their business. The level of care shown through customer centricity allows internal teams to think clearly, prioritize data over intuition, and rally as a group behind the customer.

But for many companies, the road to customer centricity is not as easy as it might seem.

To help you build your customer-centric strategy, we’re excited to release our latest guide, The 7-Step Customer Centricity Checklist.

The 7-Step Customer Centricity Checklist

In this guide, you’ll learn seven steps to creating a customer-centric strategy, including:

  • Proactive listening
  • Collecting feedback in context
  • Sentiment measurement overtime
  • Mapping feedback to customer profiles

And so much more!

Implementing customer centricity looks different for every team, but at the end of
the day, it all boils down to listening intently to customer feedback and acting upon
it. The more you allow customers to drive your product roadmap, the better
experience you can ultimately offer them.

Kick off your customer-centric approach today by grabbing your free copy of The 7-Step Customer Centricity Checklist.

Download button

Have questions or comments about building a customer-centric experience? We’re here to chat! Leave your thoughts in the comments below to get started.

About Ashley Sefferman

Ashley Sefferman is Head of Content at Apptentive. A digital communication and content strategy enthusiast, she writes about multichannel engagement strategies, customer communication, and making the digital world a better place for people. Follow Ashley on Twitter at @ashseff.
View all posts by Ashley Sefferman >

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