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We tailor each demo to your specific business needs. See it for yourself and contact us today!

Thanks for reaching out! While you wait for confirmation from an Apptentive team member, you may find these free resources to be of interest:

Guide

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Guide

The Five Stages of Reducing Mobile Customer Churn

Retention is a top priority for mobile marketers. Our new five-step framework is here to help you improve your existing strategy.

Download Now

Guide

View resource

Guide

2020 Mobile App Engagement Benchmark Report

Apptentive’s annual mobile app engagement benchmark report serves as a baseline to help app publishers across categories understand their app’s engagement strengths and areas for improvement.

Download Now

We tailor each demo to your specific business needs. See it for yourself and contact us today!

Thanks for reaching out! While you wait for confirmation from an Apptentive team member, you may find these free resources to be of interest:

Guide

View resource

Guide

The Five Stages of Reducing Mobile Customer Churn

Retention is a top priority for mobile marketers. Our new five-step framework is here to help you improve your existing strategy.

Download Now

Guide

View resource

Guide

2020 Mobile App Engagement Benchmark Report

Apptentive’s annual mobile app engagement benchmark report serves as a baseline to help app publishers across categories understand their app’s engagement strengths and areas for improvement.

Download Now

Product Management

Stories from Mobile Product Managers: From App Launch to Steady Growth

Marissa Bosché  //  December 8, 2016  //  1 min read

Soon, every product manager will be a mobile product manager.

To learn all about how to become successful mobile PMs, we participated in a panel at Seattle Startup Week with Vansantha Kostojohn, Senior Director of Product Management at Allrecipes; Avinash Sharma, Lead Product Manager at RealSelf; and Jessica Scheibach, Principal, Mobile Apps at Zillow.

Check out the panel recording below. The panelists each share personal stories of their success and lessons learned through their experience as mobile PMs. They also walk you through how to determine which metrics to track, how to create a dashboard, how to prove ROI, how to model mobile monetization, and more.

Enjoy!

About Marissa Bosché

Marissa Bosché is the Marketing Communications Manager at Apptentive. She studies consumer behavior in an increasingly mobile world, and loves helping businesses connect with their customers on a personal level. Follow Marissa on Twitter at @MarissaBosche.
View all posts by Marissa Bosché >

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