Infographic: The State of Customer Feedback & Loyalty in a Mobile World
Consumers today are more connected—to their friends and family, global events and trends, and businesses—thanks to their mobile devices. So what role does mobile play in asking, gathering, and understanding customer feedback?
To find out, Apptentive partnered with SurveyMonkey on a consumer survey. We surveyed 621 consumers ages 18 and older, and 658 full-time professionals at companies with more than 10 employees about how they approach feedback, along with what role mobile plays.
Check out our findings in the infographic below!
We highly recommend downloading the full report for more information on the state of customer loyalty, and to understand what companies can improve upon to activate the silent majority and increase their volume of customer feedback. Download your free copy below:
Implementing customer feedback is key to success, but you have to ask for it first. We hope our findings can help get you started on building a strong line of two-way communication between your mobile customers and your team.
Happy loyalty building!