Message Center: New Updates for Better Customer Communication

We are thrilled to announce the all-new Message Center, our tool that allows two-way conversation with your mobile customers, on your terms. With this new release, Apptentive customers across all pricing tiers can:

• Set expectations around replying to customers
• Gain insight into app hot spots in need of immediate attention
• Build relationships by listening to their customers
• Identify trends to help manage product roadmaps

Read on to learn more about what Message Center can do for you, and check out how the tool works on both iOS and Android devices.

What makes Message Center different?

Message Center helps you greet customers with a smile. As our company goal states, Apptentive strives to help you make interactions personal, and have two-way conversations with your customers. Product managers can use Message Center to glean qualitative feedback on how to improve the product; customer success representatives can use Message Center to create an outstanding support feedback loop; and mobile marketers can leverage Message Center data to learn about customers and drive retention.

Version 2.0 of the Apptentive SDK empowers you to meet the ever-increasing expectations of today’s mobile consumer. All too often, brands require customers to leave the mobile app when a question or problem arises. Message Center lets customers reach out to a human at your company in real-time, directly from your mobile app.

Message Center is a scalable in-app feedback platform

We designed Message Center to support long-form messages that look less like a text message so the feedback you collect from customers can be processed in a quick, orderly way, rather than setting response expectations high and failing to meet them. Will it take you 2-3 hours or 1-2 days for your team to respond? Will you only respond during a weekday? Whatever works for your team, the tool will help you let your customers know by allowing you to easily define your own status message.

Furthermore, the Message Center compose box provides more space for customers to respond, encouraging them to leave robust feedback to provide your team with deeper insight.

Message Center was intentionally designed to fit in seamlessly with your app. With its modern design and clean interface, you’re just a few color customizations away from creating a cohesive in-app experience. Gathering one-on-one feedback has never been easier, nor felt more personal (for both you and your customers), than it is today with the all new Message Center.

Let customers know their voices are heard

With this release, you can now notify customers when they have an in-app message waiting, at no extra cost. If you’re not already using another push notification provider, integrate with Apptentive Push to alert customers they have a message waiting.

Whether your customer service representatives are a team of one or a team of hundreds, our dashboard makes it easy to respond to customer feedback. You can use our dashboard directly or sync to customer service tools you currently use, including Zendesk, Salesforce Desk, and Uservoice to help deliver customer success on your terms.

Get started with Message Center

Eager to get started using Apptentive’s Message Center? Of course you are! Download version 2.0 of Apptentive’s SDK, available for Android and iOS.

Not yet an Apptentive customer? Check out the rest of our awesome tools or reach out to us directly to help your brand have better two-way communication with its customers.

We’d love to hear what you think about our Message Center updates and answer any questions you might have about the changes. Leave your thoughts in the comments below!