Just because Apple has always made considerable efforts to establish itself as a top B2C company doesn’t mean it take a swing at other fields as well, and there’s no better example than its range of business apps. Aside from the tons of third-party productivity apps available in the App Store already, Apple has worked with the industry giant IBM to develop a complex suite of apps for businesses and governments. Unlike ordinary apps, this suite, known as IBM MobileFirst for iOS, provides an increased level of security and integration with enterprise infrastructure, while maintaining Apple software’s characteristic ease of use.
Here are the apps that Apple tempts businesses with, grouped in categories.
In the finance sector, Apple has developed three apps, each with its own specific role and functionality.
Advise & Grow is ideal for bankers that meet with clients and need to have all the account-related data at hand. Not only does the app allow easy monitoring and analysis of client financial data, but it can also perform real-time operations that are automatically processed and synchronized with the central servers, all in maximum security.
Complementing Advise & Grow is Trusted Advice, another financial app that gives wealth advisors a powerful tool to manage client portfolios, share complex financial predictions with them and keep tabs on every relevant aspect. Trusted Advice can generate charts and graphs to make everything easily comprehensible.
Advisor Alerts is designed to make it easy to monitor accounts, trades, client satisfaction, and other aspects. What makes it great is the fact that it comes with push notifications, so you’re never missing out an important change.
Apple’s suite of travel apps are targeted at the air travel industry, and are designed to cater the needs of all the people involved, from airline customer service agents to flight attendants, and all the way up to pilots.
Passenger Care is an app for customer service personnel, providing real-time information on the boarding lines and flight info. If delays occur, Passenger Care allows the staff to easily identify the best options for each passenger, whether it’s booking a new flight or searching for accommodations.
Inside the plane, Passenger+ gives flight attendants real-time info on all passengers. Once again, if flight delays occur, flight attendants can identify the best solutions for passengers that need connecting flights or other services.
Last but not least, Plan Flight brings pilots up to speed with all the relevant data before take-off, such as flight summary, weather conditions, fueling options and much more.
The utilities department was not overlooked either, as Apple found a clever way to make the work of field workers safer and more efficient.
Field Connect targets energy network workers, which generates push notifications when a blackout or network problem occurs, along with stating the causes (weather related, accident, etc.), so they know exactly what they’re dealing with.
Expert Tech is an app designed to optimize the work of telecom technicians to the maximum. The app gives technicians an easy overview of the orders scheduled for the day so they can make an informed decision as to the necessary equipment. Traffic conditions and optimal routes are also displayed in the app, and detailed technical info on all network components are available on site. If the situation requires it, field technicians can also get in touch with an in-house expert for further troubleshooting with just a few taps.
The government and its institutions can also benefit from Apple’s range of apps, as follows:
Case Advice is an app designed to help social workers make better decisions. The app provides them real-time information on all cases, along with analytics-driven predictive insights. With matters as delicate as social cases, having all the right information at hand is crucial.
Incident Aware is intended for law enforcement personnel. Integrating directly with the software used by the central dispatch, Incident Aware gives law enforcement officers’ real-time data such location and video feed of in-progress incidents, as well as the status of other units. Officers will know exactly what they’re up against, what’s the status of the backup units, thus being able to make better decisions to defuse tense situations and minimize risks.
This has been a guest post by Fredrick Cameron and Conosco.com.